This BrandYourself profile is automatically optimized to show up high in Google

Davina Haisell

Hi, I'm Davina Haisell, editor and proofreader at Shades of Crimson.

Attention authors and copywriters! Davina Haisell is a remarkable editor and proofreader. Her attention to detail assures your peace of mind, delivery of error-free marketing materials and books for publishing, and at the end of the day, a recognizable profile in the marketplace. Visit ShadesOfCrimson.com for more information, to check out Davina's portfolio and read testimonials such as this one:"Having worked closely with Davina at the agency I knew her work was the best in her field, so the decision to contact her to edit a project was an obvious one. Davina surpassed expectations in that not only did she provide outstanding creative solutions, she expertly designed the piece, saving my client money! In a short period of time she learned all about my client’s product, applied her expertise, and perfected the piece exactly where it was lacking. I’m thrilled to have Davina in my network and highly recommend her services." 

Davina Haisell's Background

Davina Haisell's Experience

Proofreader at WiderFunnel Marketing Optimization

2009 - 2012

Proofreader at DDB Canada

February 2006 - April 2007

Ensured consistency of brand standards and layout for English and French projects. Brochures, postcards, newspaper and display advertising for the following clients: BC Hydro, TELUS and Boston Pizza. Fact-checking ensured accuracy of URLs, phone numbers and registered trademarks. Managed brand standards with the production and maintenance of several in-house style guides, and through daily interaction with copywriters, account directors and computer artists.

Proofreader at RMG Connect

July 2001 - February 2006

Proofreading to promote consistency of brand standards and layout for English, French, Chinese and Spanish campaigns. Direct mail brochures, postcards, non-profit mailings, newspaper and display advertising for the following clients: HSBC, TELUS, VGH, LifeScan, FEMA, Shell, Intrawest and Western Union. Fact-checking ensured accuracy of URLs, phone numbers and registered trademarks. Managed brand standards with the production and maintenance of several in-house style guides, and through communication with copywriters, account directors and computer artists.

Production Coordinator at NextPhase Strategy (formerly USA)

May 2000 - March 2001

I worked in the production department ensuring that client briefings were communicated and implemented successfully, and on time. Production included websites, brochures, business cards, magazine advertisements and presentation folders. Responsibilities also involved preparing estimates, coordinating press dates, proofreading and sign-off of final proofs.

Proofreader & Production Coordinator at Ogilvy & Mather

June 1996 - April 2000

This was a freelance contract. I proofread advertising and packaging for clients such as Kodak, IBM, American Express and FedEx. Proofreading was specific to support brand standards, typography and graphic layout. Production briefs were received from account managers and relayed to in-house proofreaders and computer artists. Studio cost estimates were produced and circulated to account managers.

Production Coordinator at Canadian Journal of Anaesthesia

June 1996 - February 1997

This was a contract position. Coordinated and produced a monthly medical journal. Proofread Microsoft Word documents received from anaesthetists located worldwide. Compiled and formatted investigative reports. Each journal was paginated, proofread and final hi-res files were sent to the printer. Final proofs were approved by myself and the managing editor.

Mac Artist at Copp Clark Professional (formerly Copp Clark Pitman)

May 1990 - March 1996

I worked in the creative department with designers and editors, formatting educational books.

Owner at Shades of Crimson Communications

August 2008

I specialize in freelance proofreading for advertising and marketing professionals, and editing fiction and non-fiction books.

Davina Haisell's Education

Canadore College

1983 – 1985

Diploma in Graphic Communications

Concentration: Graphic Design

Activities: Layout, typography, photography


Davina Haisell's Interests & Activities

Writing, photography, cooking, hiking

© 2024 BrandYourself - Manage your online reputation